Primera Air has announced that it will open up another European base in Madrid, Spain. Its fourth route expansion in as little as a month, Primera will fly from the Iberian Peninsula non-stop to the United States and Canada beginning in July 2019 to the cities of Newark, Boston and Toronto.

Madrid has been largely devoid of non-stop low-cost transatlantic service, as Spanish-based LEVEL has taken most of the spotlight with its main hub in nearby Barcelona. The only airline that currently provides low-cost service to the Spanish capital is Norwegian Long Haul, with service to New York and Los Angeles, as well as upcoming service to Fort Lauderdale. However, Primera will be providing the only non-stop low-cost connection from Madrid to Newark, Boston and Toronto.

“With the rise in demand for low-cost airfare, travellers are capitalizing on the opportunity to travel to new destinations on a budget that works for them. We are continuing to see a demand for transatlantic flights and are thrilled to be expanding operations in New York, Boston, Toronto and Montreal to popular European destinations in Berlin, Frankfurt and Madrid,” said Anastasija Visnakova, Primera Air Chief Commercial Officer. “We look forward to continue to provide the lowest fares available and a range of travel options, making it easier for travellers to visit destinations in North America, Europe and more.”

Madrid will be seeing the Boeing 737 MAX 9 operating these routes, as the airline has shown it to be the successor to the Airbus A321neo, which initially caused delays for the airline due to deliveries being delayed. Beyond London and Paris, every European city that Primera has expanded to has seen MAX service instead of the neos, with this announcement affirming the shift towards Boeing.

Newark will see daily service to Madrid beginning July 16, 2019, while Boston and Toronto will see three to four times weekly service beginning on August 16, 2019.